Making men : community building and masculinity online

Summit-Gil, Britney
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Deery, June
Haskins, Ekaterina V., 1969-
Rouse, Rebecca
Shaw, Adrienne, 1983-
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Communication and rhetoric
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Contemporary masculinity comprises a complex landscape of patterns, contradictions, and diversity. This landscape is made all the more visible through the digital communities in which men discuss and cultivate varieties of masculine identity. I begin this dissertation with a preliminary exploration of these key concepts, followed by an overview of the literature on media and cultural studies, as well as the affordances of digital communication. I then outline the literature on gender, with specific emphasis on masculinity studies through theory and history. These approaches are applied to a case study, The Red Pill community, in two ways: by exploring the content of Red Pill ideology and practices, and by analyzing the affordances and constraints of the online networks in which The Red Pill thrives. I conclude with a discussion of The Red Pill as a community and a burgeoning social movement, as well as an examination of the role of scholarship in the public sphere in the context of contemporary political, economic, and social relations.
August 2017
School of Humanities, Arts, and Social Sciences
Dept. of Communication and Media
Rensselaer Polytechnic Institute, Troy, NY
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